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Tag: ad spend

Tredence Named 2026 Retail & Consumer Goods Snowflake Services Partner of the Year 2026, for the Second Consecutive Year

Trusted by eight of the world's top 10 retailers and CPG companies, Tredence powers $2 trillion in global retail revenue, delivering AI transformation at...

East Side Games Group Reports Q2 2025 Financial Results

VANCOUVER, BC, Aug. 14, 2025 /CNW/ - East Side Games Group (TSX: EAGR) (OTC: EAGRF) ("ESGG" or the "Company"), today announced its financial results...

PUBMATIC ALERT: Bragar Eagel & Squire, P.C. is Investigating PubMatic, Inc. on Behalf of PubMatic Stockholders and Encourages Investors to Contact the Firm

Bragar Eagel & Squire, P.C. Litigation Partner Brandon Walker Encourages Investors Who Suffered Losses In PubMatic (PUBM) To Contact Him Directly To Discuss Their Options

FORTUNE BAY PROVIDES CORPORATE UPDATE AND OUTLINES PROGRESS ACROSS GOLD PORTFOLIO

Strategic Milestones Ahead as Fortune Bay Advances Cycle-Aligned Gold Assets HALIFAX, NS, Aug. 12, 2025 /CNW/ - Fortune Bay Corp. (TSXV: FOR) (FWB: 5QN) (OTCQB:...

CARFAX Lifetime New Car Ads Approved for GM iMR Turnkey Program

GM Dealers Can Maximize Impact with New Car Ads on CARFAX Vehicle History Reports, CARFAX Car Listings, and CARFAX Car Care   CENTREVILLE, Va., July...

Programmatic Ad Seller Misrepresentation on Web Q1 2025: Pixalate Estimates 13% of Global Open Programmatic Web Ad Impressions Sold by Unauthorized Sellers

According to Pixalate’s latest Supply Path Optimization (SPO) research using SupplyChain Object (SCO) data, an estimated $880 million in global web open programmatic ad spend is routed through unauthorized sellers; unauthorized direct seller web traffic saw a 159% higher IVT, including ad fraud
According to Pixalate’s latest Supply Path Optimization (SPO) research using SupplyChain Object (SCO) data, an estimated $880 million in global web open programmatic ad spend is routed through unauthorized sellers; unauthorized direct seller web traffic saw a 159% higher IVT, including ad fraud

Programmatic Ad Seller Misrepresentation on Connected TV Q1 2025: Pixalate Estimates 13% of Global Open Programmatic CTV Ad Impressions Sold by Unauthorized Sellers

According to Pixalate’s latest Supply Path Optimization (SPO) research using SupplyChain Object (SCO) data, an estimated $652 million in global CTV open programmatic ad spend is routed through unauthorized sellers; 28% of Connected TV (CTV) traffic with SCOs marked as ‘complete’ was sold by unauthorized direct sellers
According to Pixalate’s latest Supply Path Optimization (SPO) research using SupplyChain Object (SCO) data, an estimated $652 million in global CTV open programmatic ad spend is routed through unauthorized sellers; 28% of Connected TV (CTV) traffic with SCOs marked as ‘complete’ was sold by unauthorized direct sellers

Programmatic Ad Seller Misrepresentation in Mobile Apps Q1 2025: Pixalate Estimates 35% of Global Open Programmatic Mobile App Ad Impressions Sold by Unauthorized Sellers

According to Pixalate’s latest Supply Path Optimization (SPO) research using SupplyChain Object (SCO) data, an estimated $3.15 billion in global CTV open programmatic ad spend is routed through unauthorized sellers; 9% of mobile in-app traffic with SCOs marked as ‘complete’ was sold by unauthorized direct sellers
According to Pixalate’s latest Supply Path Optimization (SPO) research using SupplyChain Object (SCO) data, an estimated $3.15 billion in global CTV open programmatic ad spend is routed through unauthorized sellers; 9% of mobile in-app traffic with SCOs marked as ‘complete’ was sold by unauthorized direct sellers

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